Why make a standard one piece brand video when you can create a brand story throughout the whole year?
Being a hotel open to the design aficionados and numerous travelers during the whole year, our Travel team created a special video content strategy for Lone. Since the hotel changes its offer throughout the year, the idea was to present every season at Lone separately, creating a special 30 seconds video for Summer, Autumn, Winter and Spring, launching it on the first day of the season. Furthermore, at the end of every video, there is a CTA leading to specially designed microsite, www.loneseasons.com, where guests can participate in a contest to win a weekend getaway to Lone.
#youtube-channel #youtube #visuelle-kommunikation #video #twitter #tweet #social-media-marekting #social-media #social-marketing #online-marketing #movie #marketing #likes #like #konzept #kampagne #instagram #hotelerie #facebook-site #facebook-performance
Why make a standard one piece brand video when you can create a brand story throughout the whole year?
Being a hotel open to the design aficionados and numerous travelers during the whole year, our Travel team created a special video content strategy for Lone. Since the hotel changes its offer throughout the year, the idea was to present every season at Lone separately, creating a special 30 seconds video for Summer, Autumn, Winter and Spring, launching it on the first day of the season. Furthermore, at the end of every video, there is a CTA leading to specially designed microsite, www.loneseasons.com, where guests can participate in a contest to win a weekend getaway to Lone.
#youtube-channel #youtube #visuelle-kommunikation #video #twitter #tweet #social-media-marekting #social-media #social-marketing #online-marketing #movie #marketing #likes #like #konzept #kampagne #instagram #hotelerie #facebook-site #facebook-performance
Why make a standard one piece brand video when you can create a brand story throughout the whole year?
Being a hotel open to the design aficionados and numerous travelers during the whole year, our Travel team created a special video content strategy for Lone. Since the hotel changes its offer throughout the year, the idea was to present every season at Lone separately, creating a special 30 seconds video for Summer, Autumn, Winter and Spring, launching it on the first day of the season. Furthermore, at the end of every video, there is a CTA leading to specially designed microsite, www.loneseasons.com, where guests can participate in a contest to win a weekend getaway to Lone.
#youtube-channel #youtube #visuelle-kommunikation #video #twitter #tweet #social-media-marekting #social-media #social-marketing #online-marketing #movie #marketing #likes #like #konzept #kampagne #instagram #hotelerie #facebook-site #facebook-performance
Why make a standard one piece brand video when you can create a brand story throughout the whole year?
Being a hotel open to the design aficionados and numerous travelers during the whole year, our Travel team created a special video content strategy for Lone. Since the hotel changes its offer throughout the year, the idea was to present every season at Lone separately, creating a special 30 seconds video for Summer, Autumn, Winter and Spring, launching it on the first day of the season. Furthermore, at the end of every video, there is a CTA leading to specially designed microsite, www.loneseasons.com, where guests can participate in a contest to win a weekend getaway to Lone.
#youtube-channel #youtube #visuelle-kommunikation #video #twitter #tweet #social-media-marekting #social-media #social-marketing #online-marketing #movie #marketing #likes #like #konzept #kampagne #instagram #hotelerie #facebook-site #facebook-performance